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FYI
Useful Information and Resources
Akchin Items
The Accidental Marketer
- Our Blog
Articles
- "Nonprofit Marketing: Just How Far Has it Come?" Nonprofit World, January-February 2001. A study of who performs marketing functions for Maryland nonprofits - and all the other things they do.
- "Case Statements from the Outside In," Enterprise Quarterly, Spring 2001. A brief for approaching your case documents from an outsiders' perspective of your organization.
- "Quick and Dirty Research", Nonprofit World, May-June 2001. It's good to know what your donors and clients think, and you can find out without breaking the bank.
- "Shared-Equity Homeownership: Has Its Time Come?" , Bright Ideas, Fall 2007. An exploration of alternatives to traditional homeownership for low-income buyers: deed-restricted homes, community land trusts, and limited-equity cooperatives.
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